employer brand

Building a Resilient SME: Identifying and Overcoming Recruitment Challenges

marketing recruitment

If you’re a business owner heading into a competitive 2024, we all need to navigate the complex recruitment challenges that come up occasionally. Very often, as business owners, we want to do our own recruitment. Save ourselves a small fortune in recruitment fees and also have control over who we hire and when. Let’s discuss […]

Small Business Recruitment – How to Create Your Strong Employer Brand


When growing your team, it’s not just about finding the right potential employees. They need to find you, too. And for that, you need to stand out. You need to be the best choice, the top option, the company that your ideal employees dream of joining. How do you achieve that? By crafting a strong […]

Building a Strong Employer Brand for Your Small Business

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Your small business and hiring can be stressful without some expert support or improved skills in the team. It’ll help if you have a compelling employer brand in place to set your company apart. A strong employer brand not only attracts potential candidates but also contributes to employee retention and overall company success. By partnering […]

Boosting Your Small Business’ Recruitment Success on a Budget

Small business success with recruitment

As a small business owner, you know that hiring the right employees is crucial to your company’s success. However, with limited resources and a smaller budget, it can be challenging to compete with larger companies for top talent. That’s where your employer brand comes in – it’s the image and reputation your business has as […]

Why it’s important to include salary in your job adverts

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When it comes to job adverts, one of the most important things to include is a salary range. Not only does this give potential applicants an indication of what to expect. It also helps attract the right people who are looking for roles that meet their financial expectations. In this blog post, we’ll discuss why […]

How to optimise your company website’s careers page

What you should include on your careers page scaled

Recruitment can be tricky, so we thought we’d share some hints and tips on how to ensure your company’s website is optimised for your hiring efforts. Your ‘Careers page’ and the ‘About Us’ or ‘Meet the Team’ pages is prime real estate. You get to share with jobseekers what they can expect from your company and […]

Employer Brand: how to portray your company

Employer Brand How to portray your company scaled

Last updated: 27th October 22 Applies to: Business Owners​ Have you been thinking about how to portray your employer brand? What exactly is an employer brand? As business owners, we each have a unique story. How did you get where you are now? Why did you set up your company? Who are you striving to […]